Kelli Proia talks to attorneys, law firm administrators, and legal marketing professionals about the legal business. With a mix of candid humor and straight talk, Kelli delivers actionable steps to support the ideas she shares with the legal community.
1. Client Happiness: Walk a Mile in their Shoes
Have you ever thought about what it’s like to be your client? What is it like to actually work with you? Are your clients happy with their client experience?
There is a direct correlation between client satisfaction and the success of your practice. Loyal, satisfied clients will not just continue to hire you but will also recommend you to everyone. Unhappy clients won’t hesitate to complain about you to everyone everywhere. If you’ve never focused on client experience before, you are missing your biggest opportunity to improve your law practice.
This talk teaches attorneys how to turn their clients into their biggest fans. Kelli shows the audience ways to improve their firm’s website, marketing, staff, and systems + processes to develop competitive advantages to increase client happiness and your bottom line.
2. Natural Born Sellers: Why Lawyers Make the Best Salespeople
Believe it or not, a lawyer’s job is all about selling. In every court room in America, the prosecution and defense work hard to “sell” their version of events to a judge or jury. Today, Lawyers all over the world are “pitching” their solution to a legal problem to their clients, opposing counsel and senior partners. The truth is lawyers are great sales people. They just don’t know it.
This talk teaches attorneys how to tap into their inner-salesperson for the benefit of their practices and careers. Kelli shows her audience how the Internet changed sales and how lawyers actually possess the new qualities needed to be successful at 21st century sales.
Upcoming Public Speaking Engagements & Events
October 26, 2016, Speaker, Natural Born Sellers: Sales for Non-Salespeople, at the Rhode Island Society of CPAs, Cranston, RI
November 15, 2016, Speaker, Natural Born Sellers, at the Legal Marketing Association New England Regional Conference, Boston, MA
Past Public Speaking Engagements
April 6, 2016, Webinar, Walk a Mile in their Shoes: How to Provide Exceptional Customer Service in the Law Firm, for Law Office Manager
June 2, 2016, Panelist, Crushing Content Marketing, at the 6th Annual Super Marketing Conference: Web Marketing – Like a Boss, at MCLE, Boston, MA
June 16 & 17, Exhibitor, Rhode Island Bar Association 2016 Annual Meeting, at the Rhode Island Convention Center, Providence, RI
Public Speaking Engagements in 2015
Over the past year, she has had the privilege of addressing lawyers all over New England at law firm lunch & learns, bar association events, and CLE programs. Highlights include:
March, 2015, Webinar, Walk a Mile in their Shoes: Exceptional Customer Service for Law Firms, for the Lunch Hour Legal Marketing Program
June, 2015, Workshop, Business as Unusual: 20 Tips for Improving Client Happiness, at Rhode Island Bar Association Annual Conference
July, 2015 Webinar, Walk a Mile in Their Shoes: How Law Firms Deliver Exceptional Client Service, Rocket Lawyer
October, 2015, MCLE Program, Client Satisfaction 101